Canadian study contradicts P2P claims

Michael Geist (via Dvorak Uncensored):

Consistent with many other studies, people who download music from P2P services frequently buy that same music. The study found that only 25% of respondents said they never bought music after listening to it as a P2P downloaded track. That obviously leaves nearly 75% as future purchasers, including 21% who have bought music ten times or more. Note that demographically, the lowest percentage of non-buyers actually belonged to the 13 to 17 year old demographic (page 70).

More interestingly, the survey also asked why people bought less. Only 10% of respondents cited the availability of music downloads. Instead, people cited a long list of alternatives that have nothing to do with downloading including price (16%), nothing of interest (14%), lack of time (13%), collection is big enough (9%), don’t buy (7%), listen to radio (7%), change in tastes (6%), no CD player (3%), have an MP3 player (2%), lack of opportunity to buy (2%), watch more tv (2%), age (1%), only buy what I like (1%). Simply put, P2P simply is not a major factor behind decisions to buy less music (page 95).

Amazingly (well, not really amazingly) this is what I (and like the entirety of the geek community) have been saying since the beginning. The RIAA’s claims are simply wrong. They’re either stupid, willfully ignorant, or lieing. I’m gonna go with that last one.

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One Response to “Canadian study contradicts P2P claims”

  1. Varis Says:

    RIAA may be simply panicing and shooting its own leg… see – opportunity becomes threat.

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